RICKETY GATESHand-crafted floral and creative collections
Rickety Gates is a micro-flower farm in Biripi Country on the Mid-North Coast offering traditional and native floral bunches as well as bespoke hand-crafted items.
SCOPE— Marque
— Identity Kit
— Illustrations
— Animations
— Collateral
— Website
The Marque
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An evocative typographic style plays on the the name to create a unique and memorable wordmarque. Supported by a ‘growing-gate’ symbol and a range of identity elements they help bring the bespoke nature of the brand to life.
Identity Elements
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Typography and colour play key roles in the identity, they provide the flexibility required to support the range of products from elegant floral design to hard-wearing gardening products.
Illustrations
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To emphasise the hand-crafted aspect of the business we created a range of stylised illustrations — animated for use across social media and the website.
Each illustration was supported with a key message and call to action.
Online
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With a predominantly online presence it was essential that the brand had a range of assets to help inspire and differentiate.
